Waymo launches premier subscription tier for $29.99 a month, starting in select cities
CNBC reports:
Waymo is launching a new subscription tier called Waymo Premier, targeting avid users in some of the most popular markets for the robotaxi service.
The Alphabet-owned company said in a blog post on Thursday that the plan will cost $29.99 per month, and is invite only to start for select riders in San Francisco, Los Angeles and Phoenix. Subscribers will get prioritized matching, up to five free cancellations per month and will earn 10% back in loyalty credits, or Waymo Cash, for each trip.
“You spoke, and we listened to how we can offer an even more elevated experience for you, our top riders,” the company said in the post. “For a monthly fee, members gain access to a suite of exclusive benefits designed to make their journey more seamless and rewarding.”
As Waymo plots an aggressive expansion plan, including to London later this year, the company is aiming to capitalize on its power users, particularly in markets where demand is highest.
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