World Cup Viewership Has Doubled Over 4 Years Ago
The Biz of Sports
World Cup Viewership Has Doubled Over 4 Years Ago
The World Cup is red-hot, according to the ratings data from the first week.
Mediapost reports, “After the first seven days of FIFA World Cup action, through 24 matches, viewership is now more than double the total for the 2022 event in Qatar.”
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“Viewing for the event is now up 116%, averaging 5.7 million average minute viewers on Fox Television Network, FS1 and Tubi, according to Nielsen Big Data + Panel and Adobe Analytics,” according to the report.
Team USA and Spanish Broadcast Have Crushed It.
Through sixteen games so far on Telemundo, Peacock, and Telemundo digital platforms, these matches with Spanish-language commentators have averaged 5.3 million. The highest-rated match so far was Mexico-South Africa, with 10.1 million viewers.
Telemundo did not disclose comparisons to the previous 2022 World Cup event.
In the first week, the most-viewed match was the U.S. facing off against Australia on Friday, with 20.7 million overall viewers.
The U.S. won 2-0.