(add)ventures and Holyfield Team up to Raise Awareness for Prostate Cancer
Friday, May 29, 2015
(add)ventures President and CEO Steve Rosa and Evander Holyfield join forces to launch a national awareness campaign for the Prostate Cancer Foundation. Ian Travis Bernard Photography
The PSA features Holyfield in a boxing ring telling the story of perseverance in the ring and in life.
The PSA includes a message from Holyfield encouraging African-American men to get checked for prostate cancer and directs them to the Prostate Cancer Foundation's website.
GET THE LATEST BREAKING NEWS HERE -- SIGN UP FOR GOLOCAL FREE DAILY EBLASTThe partnership between (add)ventures and Team Holyfield evolved from a shared passion between the two sides for aligning with causes that make a difference in the lives of others.
Evander Holyfield is a five time heavy weight champion of the world and the founder/chairman of Team Holyfield.
(add)ventures is a multidisciplinary brand culture and communications firm with offices in Miami, New York and Providence.
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