RI Food Policy Council to Host Workshop for Local Food Producers
Saturday, February 22, 2020
RI-grown melons, pumpkins, and squash ready for wholesale distribution. Photo credit: Karen Petersen
The workshop titled “Baskets to Pallets Wholesale Readiness Workshop,” will take place on Tuesday, February 25 from 9 a.m. to 4 p.m.
It will be held at the headquarters of the Rhode Island Department of Environmental Management.
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The workshop is designed to help increase the purchase of Rhode Island-grown and harvested food and local food products by wholesale and institutional purchasers such as school districts, hospitals, colleges and universities, and state agencies.
Matt LeRoux of Cornell University will lead the workshop along with workshop co-hosts from Hope & Main, Farm Fresh Rhode Island, the RI Nursery and Landscape Association, Southside Community Land Trust, Young Farmers Network, Carrot Project, and the Rhode Island Farm Bureau.
Separate sessions will be held on creating a marketing strategy, choosing and evaluating market channels, setting objectives, and creating an action plan and pricing.
Workshop participants will take part in hands-on activities where they will learn how to perfect their sales pitch and cold call and create a sell sheet.
Panel discussions by experienced buyers and sellers also are planned.
