Narragansett Beer Honors H.P. Lovecraft with New Release
Tuesday, January 20, 2015
GoLocalProv Food and Wine Team
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Narragansett's new brew, Lovecraft Honey Ale.
Narragansett Beer announced on Monday the release of Lovecraft Honey Ale to celebrate the life, works and heritage of Providence’s horror fiction writer, H.P. Lovecraft. This first release in Narragansett’s Lovecraft Series is crafted in collaboration with Revival Brewing Company.
H.P. Lovecraft spent the majority of his life in Providence as a struggling author, only achieving literary fame posthumously. Commonly referred to as the “Father of Modern Horror,” he is often cited as an influence on other notable authors and artists from Stephen King to Metallica to Ridley Scott.
"When the brewery was shut down, the spirit of Narragansett never died; it went underground, to a deep and dark place,” said Mark Hellendrung, President of Narragansett Beer. “Since reclaiming our beer in 2005, we've worked hard to stay true to our roots. But after being in that dungeon for so long, we came back with some baggage. Just like the nameless protagonist from “The Outsider,” we emerged in the light a little different. A little…strange. Think of this brew as our bold, our obscure, our tampered-with mind. It won’t be for everyone, and if it isn’t for you, you’ll know exactly who it IS for. This is OUR Lovecraft.”
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Each release in Narragansett’s Lovecraft Series will honor a different Lovecraft tale, each of which will have artwork on the label designed by local Rhode Island artists. According to a press release, Lovecraft Honey Ale is “a reference to space mead consumed by the winged Byakhee, interstellar predators that first appeared in the famed Lovecraft short story, ‘The Festival.’”
The label artwork for Lovecraft Honey Ale was designed by Providence-based artist AJ Paglia.
“Lovecraft Honey Ale is made with a base of honey malt and finished with a touch of hops, producing a bold yet sweet honey-colored ale. Backboned by the combination of five pale malts, the beer opens up with a hint of honey sweetness, then turns with a herbal hop crescendo and a smooth finish.” according to the brewery.
Narragansett’s Lovecraft Honey Ale will be available starting today, the birthday of Edgar Allan Poe, a significant literary influence on H.P. Lovecraft. The brew will be available in six packs of 16-ounce “tallboy” cans.
Lovecraft Honey Ale will be distributed throughout Rhode Island, Massachusetts, Connecticut, New Hampshire, Vermont, Maine, New York, Philadelphia, Washington D.C., North Carolina, and Portland, Ore.
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