RI's Jonathan Nelson’s Sports Firm Invests in Tiger Woods and Rory McIlroy’s New Company

RI's Jonathan Nelson’s Sports Firm Invests in Tiger Woods and Rory McIlroy’s New Company

TMRW Sports has announced the closure of its Series A investment round. The round was co-led by Dynasty Equity, the sports-focused private equity firm co-founded by Rhode Islander Jonathan Nelson. 

TMRW Sports was founded by Tiger Woods and Rory McIlroy; in June of 2022, Nelson announced the launch of Dynasty.

Nelson, along with Paul Salem and Glenn Creamer, helped to establish Providence Equity as one of the country’s top investment firms in the early 2000s.

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Recently, Nelson’s new firm Dynasty closed a strategic minority investment in Liverpool FC.

 

TMRW in Focus

“TMRW Sports is leading the evolution of sports, starting with TGL presented by SoFi, which will deliver an innovative product to millions of global golf fans and the broader sports community. And that is just the beginning for this great company,” according to the release. 

"TMRW Sports is leading the evolution of sports, starting with TGL presented by SoFi, which will deliver an innovative product to millions of global golf fans and the broader sports community. And that is just the beginning for this great company,” said K. Don Cornwell, Co-Founder and CEO of Dynasty Equity.

“We share TMRW Sports’ vision and commitment to relentless innovation in sports – reimagining the playbook for sports media and entertainment and embracing technology to create experiences that will make sports more accessible to a broader audience," said Cornwell. "We're thrilled to partner with the world-class team that Tiger, Rory, and Mike have assembled, as well as the PGA TOUR, and look forward to supporting TMRW Sports as it expands its groundbreaking platform to redefine how the next generation will watch, play, and consume sports.”

As part of this investment, Cornwell joins the TMRW Sports Board of Directors as an observer.

According to Bloomberg, TMRW now has a valuation of $500 million.

TMRW Sports was first introduced in August 2022 by founders Woods, McIlroy, and Mike McCarley. In November 2022, TMRW Sports announced a diverse investment group across sports, culture, technology, media, and business, ranging from future members of the team ownership groups for TGL presented by SoFi, including Arthur M. Blank, David Blitzer, Stephen Curry, Fenway Sports Group, Alex Morgan, Alexis Ohanian, and Serena Williams; to an all-star roster of strategic investors, including Josh Allen, Lewis Hamilton, Andy Murray, Ninja, Chris Paul, Shohei Ohtani, Tony Romo, and Justin Timberlake.

Additional investment announcements included NBA superstars Shaquille O’Neal, Dwyane Wade, and Kevin Durant and Rich Kleiman’s 35V; MLB superstar Mike Trout; business leaders Michael Rubin and Greg Maffei; and musical superstars Justin Bieber, DJ Khaled, and Darius Rucker.