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More Photo Galleries on GoLocal Real Estate

Monday, February 04, 2013


More photos and better galleries. If you are looking online for a new home, the key to looking at real estate is the quality of the photography, the ease of seach and the clarity of the descriptions.

GoLocal Real Estate's photo galleries offer more photos per property than any other media organization's Web site.

"Instead, the first impression buyers most often get of a home is from the photos (online), which they automatically receive in an email from their agent, or the pictures that accompany an online listing. With limited time and countless listings to review, buyers will quickly move on if photos don’t reflect well on a property," says Forbes magazine.

Curb appeal has transformed to Web appeal

Functionally, it used to be about "curb appeal," but today the prospective buyer won't ever bother driving by a home for sale, if the photos online don't pre-sell the home.

The quality is critical, but the quantity answers the questions. More photographs allow the buyer to get a complete understanding of the property. GoLocal Real Estate has invested in building a better photo gallery and a slideshow tool that allows realtors to show buyers everything about the property - not just a handful of shots.

The depth of photography is a boon to buyers, as more photos means they can get a much better understanding of the home and more confidence that it is worth the trip.

More affluent

According to research released by the National Association of Realtors™, "Internet home searchers were more likely to be married couple households, with higher median incomes than those who don’t use the Internet. They also tend to be younger – 37 years of age as opposed to a median of 55 years of age."


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