Rules of Engagement

Wednesday, April 28, 2010

 

Sink or swim:

One huge lesson from the economic downturn of the past 18 months nationally (or 36 months in RI) is that you must sink or swim.  If there is a positive outcome from the experience, it is that smart businesses learned how to fight a new war, one in which winners survived and losers, well, faded away.

For those who "won" or at least are surviving, here is what they focused on:

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Keeping and grooming the best and brightest

  • Successful organizations realize the importance of hanging on to talent. 

  • Even in the worst economy, your best employees will have a job, even if it is with the competition. 

  • Rather than hide the business realities from them, level with them.

  • Engage them in identifying and solving problems that significantly affect the business.

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Core business processes

The downside of a prosperous economy is the inefficiency that develops in the name of doing “whatever it takes” to get the work done.

  • In a down economy, however, the waste factor is glaring. 

  • Now is the time to take the best and brightest and give them a meaty assignment: fix the way the business runs.  

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Critical Customers

 

Hardly a new concept, but one that is easily overlooked when engaged in economic survival. Go to your key customers.  

  • Engage them in a dialogue about their business concerns, issues, plans for the future. 

  • Listen to them. 

  • Sell them nothing. 

  • Use your best and brightest in these discussions. 

  • Sort through the core business processes. 

Your customers will thank you. Your employees will thank you. And you should  have a more engaged, leaner, and meaner organization as a result.

Dr. Alan Patterson is the CEO of Mentore -- a business consultant and leadership development expert located in East Greenwich, RI  He can be reached at [email protected]

 

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