slides: New England Colleges With Biggest Social Media Reach
Tuesday, August 13, 2013
"Colleges today are serving the most mobile and social customers in the world, many of whom are using multiple mobile devices to network and collaborate," Afshar writes in the Huffington Post article accompanying his new ranking. "Today, social networking is the most popular use of the web. A 2012 study noted that students are choosing colleges with social media clout. A survey of 7,000 high school students revealed that university social media accounts influenced their selections."
Harvard University took the #1 spot in Afshar's ranking, followed by Stanford University at #2, University of Michigan - Ann Arbor at #3, MIT at #4 and Syracuse University at #5.
To see how New England's top colleges ranked, check the slideshow, below.
Afshar compared each college's ranking in US News & World Report's Best Colleges List for 2013 with his index, which combined each school's Klout and Kred scores: "a measure of their engagements across all major social platforms," Afshar said. "Not surprisingly, the very best schools are also the most collaborative," he said. "What does this mean to businesses today? The very best students, graduating from the very best schools, are extremely social and expect transparency and collaboration at all levels of the organization."
Afshar cited a recent Harvard Business Review post "that suggested that higher education is being disrupted by 'digital natives', including K-12 institutions that are becoming more mobile and social. The changing landscape and the explosive growth of mobile and social technologies, including massive open online courses (MOOCs) is changing the educational experience," he said.
See which New England colleges made Afshar's rankings, in the slides below.
- New England Colleges With The Highest Paid Grads
- Rhode Island Colleges With the Highest Paying Majors
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- Brown Breaks Top 15 In Latest Forbes Top Colleges Rankings
- Brown, RISD, PC + Roger Williams Make New Top Colleges Ranking
- GoLocal’s Super Ranking: Top New England Colleges 2013
- Where The Smart Kids Are Going To College 2013
- Princeton Review’s 2014 Rankings: All New England Colleges Ranked