Rhode Island’s Hasbro Celebrates 50 Years of G.I. Joe
Thursday, February 06, 2014
Pawtucket's Hasbro Corporation celebrates the launch of one of their most prized products today, the G.I. Joe action figure.
The toy was an enormous success when it debuted in 1964, flying off shelves at four dollars a piece. Billed as the world's first "action figure," G.I. Joe was the first ever moveable doll marketed to boys. Fifty years later, Pawtucket's Hasbro is an international success, and Joe has spawned a franchise of comic books, T.V. series, and blockbuster movies--not to mention the bestselling toys and accessories--that has endured for fifty years.
Take a look at G.I. Joe's rich 50 year history below.
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