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NEW: Hasbro Will Produce Gender-Neutral Easy-Bake Oven

Monday, December 17, 2012


Not just for pink and purple lovers any more... Hasbro's Easy-Bake Oven is getting a gender-neutral makeover.

A New Jersey girl has walked out of Hasbro's world headquarters with a social victory on her hands, and a gender-neutral Easy-Bake Oven in the works.

McKenna Pope, the Garfield, NJ, 13-year-old, got the first glimpse at what must look more like a pro stove for the small chef--silver, blue and black. The teenager had launched an online petition to ask for a better color scheme for the classic Hasbro toy after she went shopping for one for her brother and was put off by the girly pink and purple color scheme.

Pope met with Hasbro officials today in Pawtucket.

Pope's online petition not only gathered thousands of signatures, but some famous ones as well, including celebrity chef Bobby Flay.


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